Trends for the Best Computer Hardware Websites Detailed in New Report from the Web Marketing Association

West Simsbury, CT (PRWeb) March 16, 2007 -- www.07webaward.org -- The Web Marketing Association, host of leading website awards competition WebAwards, released the Internet Standards Assessment Report (ISAR) to help the computer hardware industry create more effective and engaging websites.

"As the standard of excellence for websites continues to increase, consumers (and WebAward judges) are increasingly picky about what they consider to be an effective website," said William Rice, president of the Web Marketing Association, Inc. "The most effective computer hardware websites are leveraging animated graphics, 3D modeling and video to entertain and inform the visitor. Sites that aren't doing this will quickly fall behind in terms of web development."

The WebAwards competition judges computer hardware websites on seven criteria that combined create award-winning websites:
•    Design
•    Innovation
•    Content
•    Technology
•    Interactivity
•    Copywriting
•    Ease of use

Computer Hardware Websites are generally in line with the overall ISAR Index for web development demonstrating an almost counter cyclical pattern to the index average.

Hardware sites are strong in content, design, interactivity and ease of use. In 2006, they scored the seventh highest total score across all industries in the WebAwards.

The 2006 WebAward for Best Computer Hardware Web site went to Broadcom Corporation.

Other past winners include:
- 2005 HP.com
- 2004 HP.com
- 2003 HP for the HP Public Website
- 2002 Palm, Inc
- 2001 IBM
- 2000 EMC Web Team for EMC.com
- 1999 Four Points Digital for 3Com Home Connect
- 1998 AGENCY.COM/Online Magic for Compaq Website
- 1997 Anderson & Lembke, Inc. for Altec Lansing microsite

Companies and organizations wishing to have their computer hardware Web site evaluated against the ISAR Index and be considered for a WebAward, which can help boost a Website's credibility and marketing efforts, can learn more at www.07webaward.org.

To request your copy of the 2007 WebAward ISAR report, please visit: http://www.webaward.org/isar_report.asp

2007 WebAward Call for Entries
The Web Marketing Association will soon be accepting entries into its 11th annual international WebAward Competition. The WebAwards is the standards-defining competition that sets industry benchmarks that the Internet Standards Assessment report is based upon. The computer hardware industry represents an important category in the WebAward competition, and the Web Marketing Association will again be honoring the Best Computer Hardware Web site of 2007. The deadline for entry is May 31, 2007 and the WebAward Web site is located at www.07webaward.org.

The Internet Standards Assessment report and the 2007 WebAwards are sponsored by the following leading organiztions: Burst Media, PRWeb, Misukanis & Odden, Small Army, SimpleFeed, ExactTarget, ad:tech conferences, NewsUSA, eComXpo, MediaPost's OMMA conference, TopRank Online Marketing, Creative Chocolate Printing Company, OTOlabs, Internet World UK, Search Engine Strategies, Webmaster Radio, Rovion's InPerson and eMarketer.

About the WebAwards
Now in its 11th year, the annual international WebAwards competition sets the standard of excellence in 96 industry categories by evaluating Web sites and defining benchmarks based on the seven essential criteria of successful Web site development. The goal of the Web Marketing Association, sponsor of the WebAwards, is to provide a forum to recognize the people and organizations responsible for developing some of the most effective Web sites on the Internet today. Entrants benefit from a Web site assessment by a professional judging panel and the marketing opportunities presented to an award-winning Web site. For more information, visit www.07webaward.org.

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